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      <image:caption>Led the creative channel strategy, business goals, and operations. Directed teams of talented managers, strategists, designers, and developers to create the online experience for public launch.</image:caption>
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      <image:caption>Strategic brand partner to VPs and directors across all four sides of the marketplace: retail, shopper, customer, and enterprise. Oversaw and scaled the creative team across managers and designers in brand, illustration, marketing, motion, CRM, copywriting, and operations.</image:caption>
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      <image:caption>Evolved the brand from local to global for an international audience, pre-Nestlé acquisition. Built first in-house creative team and design systems across brand, retail, product, partnerships, online, and mobile experiences.</image:caption>
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